Many people today are searching for answers to their spirituality that they cannot find in modern day times. Many ask questions, but seem to never be able to get their questions answered to their satisfaction, therefore they seek out answers wherever they can, this is where Wicca comes into their lives.
After much investigation and research they find that the Earth based religion of Wicca seems to fit their needs. Wicca is open to alternatives of there being something other than a single belief, not only in our creation, but also in the way that we should be living our lives.
We are all looking for that pot of gold at the end of a rainbow, Wicca helps us to get there.